Permintaan Tinggi, Mitsubishi Genjot Produksi Xpander – Dealer Mitsubishi Di Bekasi

 Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI) berencana untuk meningkatkan kapasitas produksi Xpander tahun depan.

Hal ini dilakukan karena Mitsubishi kewalahan untuk memenuhi permintaan pasar untuk LMPV (low multi purpose vehicle) anyar miliknya itu.

Tingginya permintaan pasar tak pelak membuat pabrikan Jepang itu akhirnya menerapkan sistem inden. Sebab, produksi pabriknya tak sanggup memenuhi permintaan pasar.

“Tapi untuk mempercepat pemenuhan inden, kami usahakan produksi dari pabrik lebih dari lima ribu menjadi tujuh ribu setiap bulannya,” kata Direktur Divisi Sales dan Marketing MMKSI Irwan Kuncoro saat ditemui, Kamis (28/12).

Maka, masyarakat yang ingin memiliki Xpander pun harus menunggu terlebih dulu.

Xpander sendiri memiliki lima varian; GLS, GLX, Exceed, Sport, dan Ultimate. Menurut Irwan, inden paling banyak malah menumpuk di varian tertinggi mobil tersebut, Ultimate.

“Semua diharapkan bisa lebih cepat. Lalu untuk tipe non Ultimate bisa diselesaikan akhir tahun ini,” kata Irwan.

Saat ini produksi Xpander di pabrik Mitsubishi kawasan Karawang, Jawa Barat pertahunnya masih diangka 60 ribu unit.

Mitsubishi menargetkan penjualan Xpander bakal mencapai 3.000-4000 unit setiap bulannya. Xpander terdiri dari lima varian berbeda. Paling rendah dihargai Rp189,05 juta dan yang tertinggi seharga Rp245,35 juta.

Sementara dalam data penjualan wholesales Gabungan Industri Kendaraan Bermotor Indonesia (Gaikindo), aktivitas penjualan Xpander selama tiga bulan sampai November berjumlah 8.329 unit.

Pada awal peluncurannya pada Agustus, penjualan Xpander terus naik dari 1.096 unit, 2.351 unit, dan 4.882 unit. Sedangkan untuk jumlah pemesanan hingga September 2017, Mitsubishi mengklaim angkanya telah mencapai 23 ribu unit.


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